B&C Advertising is one of Calgary's top real estate advertising agencies. During my time at B&C Advertising as a Graphic Designer, I learned the in's and out's of what it takes to deliver an impactful marketing campaign, disruptive website experiences, and clean-cut graphics and branding.
My primary role as Graphic Designer was to contribute to content creation efforts by bringing energy, enthusiasm, ideas, and solutions to strategy meetings, brainstorming and pre-production. Lead the vision for visual representation of the brands, working closely with contractors, account coordinators, programmers, and senior leadership. Ensure graphic deliverables across digital and print are on-brand, on-budget, and on-time. Obtain and maintain organized creative files. Demand excellence and have a clear POV on quality.
This mostly included designing websites, producing various marketing materials such as email marketing campaigns, digital ads for Google Ads and Social Media, Logo and brand standard design and some publication designs.
The Agency Lifestyle
The nice thing about working at B&C was the close location and modern office vibes.
Working with a Web Developer, I was responsible for creating visually stunning large-scale websites for property management companies, luxury home builders, realtors, and other realty related businesses.
As a car enthusiast, working on a vehicle wrap was awesome. The wrap was designed and sent to a local vehicle vinyl wrap producer to be applied on several Chevrolet fleet.